Academic Identity

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  • Prof Bikram Jit Singh Mann

  • Professor
  • Guru Nanak Dev University
Publications 2004 - 2021

Publications

  • 27
    Journal Articles
  • 2
  • 18

Citations / H-Index

221 Citations
9 h-index

Altmetrics

3
3
5
162
3

Co-author Network

Expertise

Business

Strategic Management, Brand Management, Consumer Behaviour, Marketing Management

Personal Information

Prof Bikram Jit Singh Mann

Male
University Business School, Guru Nanak Dev University
Amritsar, Punjab, India - 143005

Experience

  • Professor

    University Business School

    Guru Nanak Dev University

Qualification

  • Ph. D.

    Guru Nanak Dev University Amritsar, Punjab

Doctoral Theses Guided

2014

Influence of Corporate Branding Strategies on Consumer Brand: Evaluation In India

Mandeep Kaur (2014) “, Guru Nanak Dev University

2014

Influence of Corporate Branding Strategies on Consumer Brand: Evaluation In India

Mandeep Kaur (2014) “, Guru Nanak Dev University

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Publications (27)

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